To help you make the right choice for your business, we have broken out 19 of the best PPC tools into the main campaign categories and highlighted the top features and use cases for each one.ĭisclaimer: This article does contain some affiliate links. The right mix will be determined mostly by your business needs and budget. Some are better for competitor research, some for bid management, others for landing page testing. The right toolset can eliminate all the guesswork and help you reach profitability much faster.īut, not all PPC tools are created equal. Disruptive Advertising found the average AdWords account wastes 76% of its budget on the wrong keywords.
Get any one of these wrong, and it can cost you a lot of time and money.
You need to know which keywords to target, which ad copy will resonate and win the click, which landing pages will convert visitors, and how to measure and optimize performance. It provides a channel to get immediate top page one visibility while organic search efforts are maturing.Ī well-oiled PPC campaign is like having a tap for traffic, leads, and sales that you can turn on whenever you want. Pay-per-click marketing provides a valuable channel for getting your business in front of the people looking for the products or services you sell.
0 kommentar(er)
